Overexposure to ultraviolet rays (UV) is the biggest cause of skin cancer but, unlike heat from the sun, cannot be seen or felt and can still pass through light cloud.
Figures show that skin cancer rates in the UK are still increasing and a recent report from the Institution of Occupational Safety and Health (IOSH) found that 50 outdoor workers are dying from skin cancer in the UK each year.
Construction workers are thought to be most at risk due to the long periods of time spent outdoors, with some trades being up to nine times more likely to get skin cancer than other workers.
Marley Eternity is providing free UV colour changing wrist bands to its contractor customers, and has more available on request.
The white silicone bands carry the Safe in the Sun message, and will change colour to red when continuously exposed to UV rays.
Katie Prestidge, Trade Marketing Manager for Marley Eternity, explains: The UV wrist bands will help act as a visual reminder to take sun protection measures. I think many people will be surprised at how much UV radiation they are exposed to.
On sunny days, employers should ensure outdoor workers protect themselves as a matter of course. On cloudy and overcast days, if UV levels are 3 or higher on the index, or the wristband changes colour, then people need to wear sunscreen and cover up.
Marley Eternity has also reissued its Safe in the Sun advice as a reminder to construction workers and their employers:
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