The Planitherm Installer Network aims to raise brand awareness with consumers through installers.
Offering sales, marketing and training tools, it has been supporting its members with a range of resources for five years.
The Installer Network offers a marketing portal, which includes downloadable adverts, point-of-sale material and personalised consumer literature.
Its members can also access online training in product knowledge, effective sales and similar subjects.
Training modules on the Glazing Options initiative, the Planitherm range and Viewclear anti-condensation glass have recently been added, along with an Online Help Centre.
To encourage the Network’s members to make the most out of its growing resource collection, Saint-Gobain Glass has appointed Janet Foster as its dedicated Brand Builder.
Janet will support the members in making the most out of what is available; she will also work to help them create demand for their growing businesses.
In addition, part of Janet’s role will be to listen to the members and encourage feedback on what can be done to further improve the service.
Saint-Gobain Glass UK
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