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Product category: Infrastructure and CAD Software
News Release from: Autodesk
Edited by the Buildingtalk Editorial Team on 12 December 2003

Autodesk Appoints Karsten Popp As VP
EMEA

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Autodesk, the world's leading design software and digital content company, has announced the appointment of Karsten Popp as VP, EMEA.

Mr Popp joins Autodesk from his role as CEO of Adelante Technologies He was previously president Europe for Mentor Graphics and was responsible for raising Mentor's European market position significantly in revenue, market share and profitability

Mr Popp held a variety of sales and marketing positions during his nine years at Mentor Graphics, including worldwide corporate marketing director based in the US.

Before joining Mentor Graphics he spent nine years at Texas Instruments in various sales, marketing and management roles.

He was one of the founders of the European HEC-3G Telecom Club as well as the annual DATE event (European Design Automation and Test Conference).

He is also a member of the international advisory board of HEC, one of Europe's leading business schools.

A former champion tennis player, Mr Popp toured the international tennis circuit in the 1980s.

He holds a Bachelor of Electronic Engineering from the Rand Afrikaans University, Johannesburg.

Ken Bado, VP Worldwide Sales, DSD, at Autodesk commented: "Karsten is a strong team player with a focus on both business results and customer satisfaction. Request free introductory details about products from Autodesk ...

I am confident that his leadership will help Autodesk to build its brand in EMEA while continuing to drive revenue growth to achieve our 18-20% operating margin goal.".

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