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Crystal's new colour range is hit with installers

A Crystal Direct product story
Edited by the Buildingtalk editorial team Jun 1, 2009

Crystal Direct was the first fabricator to introduce the widest choice of colour across its entire profile range, and the move has proved popular with customers.

The national trade fabricator is experiencing strong sales, with particular demand for cream and off white and growing demand for stronger colours such as black, blue and red.

"We added colour to our range to ensure we continue to give customers the best choice in product and the best chance to win new business," says Chairman Martin Randall.

"We recognise that colour gives installers a new opportunity to sell and an advantage over competition".

"And in today's challenging market, that is more important than ever".

"Our colour range is available from stock, which means installers can expect deliveries within the same short lead times as standard white orders".

Crystal offers the complete range of woodgrains and colours from Synseal's Artisan collection, so customers can now choose from seven vibrant colours and seven 'real wood' finishes.

For more information call 01462 489 900.

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