Product category:
Power Tools
News Release from: Dewalt Power Tools
Edited by the Buildingtalk Editorial
Team on 07 February 2006
WilliamsF1 announces Dewalt as new
sponsor
New partnership with the WilliamsF1 Team will allow Dewalt to exploit the global marketing opportunities afforded by Formula One.
WilliamsF1 confirmed that the world's leading manufacturer of professional power tools and accessories, Dewalt, has joined the team as a technical sponsor with a deal that will extend into the medium term Established over 80 years ago, Dewalt'S reputation of designing, engineering and building tough industrial machinery, and delivering high performance power tools and accessories to the professional tradesman, has earned the company market leadership in its native North America
This article was originally published on Buildingtalk on 25 May 2005 at 8.00am (UK)
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With their commitment to provide jobsite solutions revolutionising the working methods employed by the construction and manufacturing industry, Dewalt is now the fastest growing supplier of professional power tools in the world and has remained so over the past five years.
The new partnership with the WilliamsF1 Team will allow Dewalt to exploit the global marketing opportunities afforded by Formula One and further enhance their brand position across Europe, the Middle East and Africa.
From the start of the 2006 season, the Dewalt identity will not only appear on the team's trucks and garage wallboards, but will also feature in prominent team clothing positions, including team trousers and appropriately on pit crew gloves, highlighting Dewalt's contribution to the all-important teamwork that underlines successful pit-stops.
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Dewalt launches brand new flip over saw
Dewalt have launched a brand new version of their industry standard flip over saw
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The new DW718 from Dewalt is the most accurate mitre saw available with a new precise mitre and bevel system.
On the new association with Williams, Chas Seymour, Dewalt's European Vice President, commented, "Dewalt is proud that its Power tools and accessories have been adopted by the Williams F1 team as they have been adopted by the professional tradesman worldwide on the jobsite".
"As with all teams the key to success is providing the tools to deliver professional results".
"Our aim through this relationship is to continue to add value to the skilled manufacturing capabilities Williams F1 brings to F1 Racing in line with our end user commitment".
"Which simply means, Dewaltguarantees to provide and service high performance jobsite tools, accessories and equipment which enable the end-user to deliver productive and professional results.".
WilliamsF1's Team Principal, Frank Williams, confirmed, "Dewalt's commitment to delivering advanced technologies in manufacturing makes them a perfect match for Formula One".
"At Williams, we build 90% of the car in-house so we rely heavily on precision machinery to accurately manufacture parts and components within tight time constraints".
"Our partnership will therefore be mutually beneficial and, I hope, a rewarding one.".
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