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Product category: Roofing
News Release from: Marley Eternit | Subject: Acme plain tiles
Edited by the Buildingtalk Editorial Team on 09 April 2004

Eternit Clay Tiles Help Build A TV Dream

Natural clay roof tiles from Eternit Building Materials are to star alongside the company's divisional sales director in a ground-breaking TV series.

Angela Brady, TV presenter and co-founder of Brady Mallalieu Architects, specified Eternit's Acme plain tiles in the colour Natural Orange, as well as half-round ridges and creasing tiles, for the roof and walls of the £1/2m house that is the focus of the show Filming for "Building The Dream" starts at the end of this month (March) and goes on air on ITV on Monday 5th April, running every weekday from 5.30-6pm, with repeats the following weekdays between 2-2.30pm

It will be presented by celebrity designer Linda Barker and architect Dave Richards who is managing the project.

It is reality TV meets virtual housebuilding project in which 12 couples trade their normal lives for 13 weeks on a building site at Witham Priory near Bath where they build and fit out a luxury, hi-tech barn-style home.

Eternit's clay tiles divisional sales director Martin Fewtrell will teach them how to lay the 18,000 double-cambered clay tiles on the 300m2, 42deg pitch roof.

A nationwide search was made for the 12 couples who will be living in caravans while the build takes place and will be gradually voted off the programme by viewers.

The finale on July 2nd will see the last remaining couple win the house.

Eternit's managing director David Graham said: "We are delighted our clay tiles have been selected by the planners and architects for such a prestigious development. Request a free brochure from Marley Eternit ...

Not only are they a completely natural and sustainable product but their double-camber will add even more texture and interest to the roof.".

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