Product category:
Power Tools
News Release from: LoadMaster Engineering | Subject: LoadRunner Micro-Dumper
Edited by the Buildingtalk Editorial
Team on 30 May 2006
LoadMaster big secret revealed
LoadMaster SED promotion offered LoadRunner Micro-Dumper for sale during the show, including being dressed in the colours of most major football clubs and countries.
The LoadMaster stand was probably the most colourful area in the whole of SED The people at leading micro dumper manufacturers, LoadMaster Engineering, were keeping details about this year's SED promotion firmly under wraps, just dropping a few hints that something special was going to be revealed on the opening day
This article was originally published on Buildingtalk on 25 Aug 2005 at 8.00am (UK)
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Even when pressed about their special SED offer, Managing Director Keith Heskin remained tight lipped.
He told us, "You'll just have to wait until the show opens, but I'm sure that we will be getting a lot of attention when we take the wraps off.
Now the show is over Keith finally revealed the Big Secret.
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Capitalising on the nation's obsession with the beautiful game and the forthcoming World Cup, LoadMaster offered all show purchasers the one and only chance of having a LoadRunner Micro~Dumper dressed in the colours of the their favourite football team.
Saluting anticipated World Cup success - they loyally displayed a Micro~Dumper in England colours.
Celebrating Chelsea's Premiership domination was a blue and white machine, Arsenal's Champions League achievements were not forgotten with a red and white dumper and finally, 'not walking alone', was a LoadRunner fitted out in the famous Liverpool red.
And for clients who are not devotees of these particular clubs, LoadMaster offered to accommodate the colours of most major football clubs and countries.
The only stipulation is that orders for these machines were placed during the three days.
"They can have any colour they like as long as it's not orange" said Keith, "orange is such a common colour in the plant industry, we prefer to differentiate our products from other equipment," explained Keith.
"We were completely overwhelmed by the interest in our SED promotion," said a delighted Keith, "we secured quite a few orders at the show - the England LoadRunner was by far and away the most popular" he added.
LoadMaster Engineering also launched their new smaller 250 Kg LoadRunner Power~Barrow at SED.
This new model had been developed to satisfy the demand for a smaller machine, but retains all the strength, quality and innovative features which have made the larger Micro~Dumper so successful.
In addition, the existing LoadRunner Micro~Dumper has been upgraded from 330 Kg to 370Kg capacity which is 50% more than the new Power~Barrow.
Both models maintain their handy 715mm width ensuring their ability to pass through narrow gates and doors.
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