SMS makes a ConstructaQuote campaign a success

ConstructaQuote.com has gained successful response to a recent marketing campaign due to the use of SMS.

ConstructaQuote.com has been working with leading mobile marketing company Txtlocal, to communicate with customers seeing on average, an 85 per cent delivery rate and a 3.6 per cent response rate.

These results are substantial when compared to the success of other marketing campaigns such as email, which ConstructaQuote.com reported to only provide on average a click through ratio of 1.5 per cent maximum.

ConstructaQuote.com provides competitive insurance quotations for a wide range of businesses and tradesmen, and use SMS to conveniently text customers quotes and information about the business.

Darren Daws, managing director at Txtlocal commented: "It is clear how the insurance and financial industry can benefit from SMS campaigns similar to that of ConstructaQuote.com".

"SMS gives businesses the tools to ensure their messages reach the right person at the exactly the right time".

"A short message, with a clear call-to-action is all that is needed for a campaign such as this to work".

ConstructaQuote.com wishes to continue with its use of SMS, and as a forward thinking business has evolved its marketing and communications to suit customers and prospects accordingly.

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