West End Windows launches VEKA

West End Windows, the leading Bristol-based trade fabricator, has introduced VEKA Matrix Fully Sculptured PVC-U windows and doors to its portfolio of products.

The move is part of West End's strategy of offering customers the widest possible range of products.

The company currently manufactures the Duraflex bevelled and featured PVC-U systems as well as a wide range of aluminium glazing products, composite windows and doors and conservatories.

A new, simplified price list for all PVC-U windows and doors has also been introduced, so customers can choose VEKA Matrix Fully Sculptured, Duraflex bevelled or Duraflex featured all at the same price, all with standard five working day delivery.

Managing Director Garry Carr explained "It's about giving customers choice".

"In today's trade market all fabricators need to offer high quality, fast delivery and competitive prices, and providing a range of products with one single price list gives customers a real competitive edge".

West End has invested over GBP2m in a new 25,000 sq ft production facility and machinery, including a new cutting and machining centre, which has increased capacity to over 1,000 frames per week.

Director Matthew Ford explains why the company introduced VEKA; "After extensive research, we chose VEKA as an ideal product to open new markets and win new customers".

"It is recognised as a premium quality system and this will enable us to target new customers in the trade, commercial and new-build sectors." Jason Bird, National Sales Manager for VEKA plc, said: "West End Windows is a prestigious fabricator established over 30 years".

"The company shares similar values of customer service and commitment to quality, and we are looking forward to working with them".

West End is already established as one of the UK's largest aluminium and composite trade fabricators; ranging from windows and doors to shopfronts, curtain walling, secondary glazing and bi-folding doors all in a range of powder coated colours.

Again, Matthew Ford reinforces the point that customer choice is key: "Offering a wide product range backed by 30 years of experience enables our customers to diversify, grow and win profitable new business." Based in Bristol, the company supplies large and small installers throughout the Midlands, South East, South West and Wales.

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