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Business was booming for VEKA at Glassex

A VEKA product story
Edited by the Buildingtalk editorial team Apr 16, 2008

VEKA Seminar programme at Glassex was based on issues such as Window Energy Ratings, sustainability and recycling.

Glassex 2008 was deemed a rewarding time for profile manufacturer VEKA plc, seeing the company's stand literally inundated with visitors daily that were intent on viewing first hand the new window and door collection on display.

Making a return to the show's floor plan, VEKA made sure it engaged the visitors coming through the door by firmly establishing its operations in a central location, situated side-by-side to the forum.

This was the ideal place to catch the over-flow of people attending the seminar programme that was based on issues such as Window Energy Ratings (WER), sustainability and recycling but to name a few, all indicative to the VEKA range.

As industry leaders, members of the VEKA team took part in the programme to deliver presentations on the work it is undertaking to ensure its business operations are geared towards recycling, sustainability and fully embracing green initiatives.

These presentations were also aimed at how installers and fabricators across the board can link their operations into VEKA's activities and help reduce their carbon footprints further.

Once on the stand, visitors were able to see the full VEKA complement, both products and product specialists, to get a full in-depth breakdown on just how the new range works, and what level of support customers get.

On display was the new Amulet door range that comes in 23 styles, 7 colours and has hundreds of glass options to offer an almost limitless number of options for customers.

Also on show were the new vertical slider and fully reversible window systems that have been designed to set a technological precedent for the industry.

Commenting on VEKA's attendance this year, Colin Torley said: "The response we had from our visitor base was fantastic! The enquires we obtained over the three days have been exceedingly good and the interest in our full range was exceptional".

"Making plans to attend such a show is always filled with apprehension at the best of times because you never know how many visitors to anticipate, but this year we have seen so many companies bow out due to financial pressures, seeing their operations go under so early on in 2008; we were uncertain of what to expect".

"We were pleasantly surprised! Glassex proved to be the perfect platform for us to launch what we believe to be some important products onto the market.".

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