Product category:
Bathrooms and Washrooms
News Release from: WD Bathrooms | Subject: Website with product videos.
Edited by the Buildingtalk Editorial
Team on 17 January 2008
Buying a bathroom online, with added
security
Bathroom retailer WD Bathrooms explain the value of additional features on their website, including product videos.
The number of people choosing the convenience of shopping online is becoming larger everyday With the creation of the internet, and the freedom and level of personal information available to the public, security is becoming a real issue
This article was originally published on Buildingtalk on 13 Nov 2007 at 8.00am (UK)
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However, it is important to remember that millions of people purchase online without any problems, and a few simple rules can help you to be more security savvy and avoid 'Mickey Mouse' firms.
This is particularly true of high-ticket items, that are purchased infrequently and few have manufacturer knowledge on, such as a bathroom.
The first element to a purchase online is to ensure that the company is who they say they are.
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To do this, scour the homepage for contact details for the company, including a physical address.
To be registered as a company with company's house, you must be able to give a physical location, so be suspicious of companies without one, companies registered abroad or those which hide their contact details in their website.
Also, be extremely wary of companies offering only a mobile number as means of contact, or an email address that does not match their domain name.
Some companies also offer interactive services to allow you to talk to them direct, through an online forum, or via an application such as Skype, this assures you that they are a reputable firm, as they are contactable easily and you may be able to video call them.
Secondly, check out a company's terms and conditions.
These should be easily accessible (i.e form part of their internet site), be concise and also in easy-to-understand English.
Firms that over-complicate their conditions may be trying to hide something.
As you will be bound by these terms and conditions when you place an order, be sure to pay attention to their returns and refund policy.
Some companies will also protect you against having your details passed on to third parties; this can be either in the software that they use to process your payment, or in their own website.
By adhering to this protection, they are preventing your information being passed on and potentially used fraudulently or for spam marketing.
Thirdly, as you are not able to see the products or interact with them, you cannot be sure the product is exactly as it appears in any images.
Reassurance can be achieved through numerous images of a product, images that open in a larger window and allow you to zoom in and out on features, as this shows that they have either taken the photo themselves, of the actual product, or have permission from the manufacturer to use high resolution images (that are not available on image searches), ensuring that they are reputable.
Bathroom retailer WD Bathrooms also has the additional feature on their website to include product videos.
These videos show shower doors and enclosures being interacted with, and are shot in the actual manufacturer's own showroom, highlighting the real, tangible features and benefits of the product.
Also, reputable firms, especially retailers of a certain type of product will be knowledgeable in their industry field.
Therefore, to ensure credibility, contact them and ask them a technical question, any response should be prompt and answer your query.
The main issue that people experience when shopping online, is the provision of a safe means of processing payment, which, also usually denotes a protection against non-delivery of the item.
Before you proceed to the shopping cart, have a look on the company's website for logos of firms that suggest they are subscribed to a safe network.
For example, on WD Bathroom's homepage, it is clear that they are in support of the government initiative 'Get Safe online', part of the 'Safe Shopping Security' and approved by Safe Buy.
If you do find any details, it is worth checking the company is actually registered, and the details are correct, as some may use logos as a means of deception.
By undertaking these steps, with the addition of a simple element of personal judgement, you can help to protect your details online, and can experience happy shopping from the comfort of your own home.
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