Product category:
Plumbing Services
News Release from: Yorkshire Fittings
Edited by the Buildingtalk Editorial
Team on 22 June 2005
Yorkshire Fittings range gets image
makeover
Yorkshire Fittings has launched Proflow, a comprehensive range of valves for every application.
Yorkshire Fittings has launched Proflow, a comprehensive range of valves for every application The launch marks a rebrand of the Company's Valves and Controls products as part of a range expansion programme
This article was originally published on Buildingtalk on 20 May 2005 at 8.00am (UK)
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The Proflow brand has been designed to simplify the selection of the Company's commercial valve products through the use of a strong shared identity.
A bold new logo reinforces the theme, with sub-brands identifying each product range within the Proflow portfolio.
The Proflow Ballofix - formerly Ballofix - range of quarter turn isolating ball valves now comprises over 140 items, including inline isolation valves, and radiator, service, draining, check and filter valves.
The latest additions to the range have Tectite push-fit and XPress press-fit ends, and are ideal for use as part of a system with Tectite or Tectite Pro push-fit fittings, and XPress Copper press-fit fittings.
Proflow Ballofix valves are suitable for a wide variety of applications, including water, compressed air and gas services.
Proflow Ballofix offers installers the option to connect to copper or steel tube and, in some instances, plastic pipe.
The range incorporates valves in sizes from 8mm to 28mm, and with threaded ends from 1/4" to 1 1/4" for connection via unions.
The Proflow range also includes a number of products for commercial applications, including the newly launched Proflow Modular valve system; as well as Proflow Venturi commissioning valves; Proflow Linevalves - butterfly valves, check valves and strainers; and Proflow Ballomax - steel ball valves.
Helen Samways, Product Manager for Proflow, commented, "The Proflow brand strengthens Yorkshire Fittings' position as a major player in the valves market".
"The new brand name was chosen as it signifies Proflow's attributes - a professional and proven range of products".
"We're sure users will identify with the new image, and that its raised profile will be a springboard to success for other Proflow products.".
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