Cembrit natural slates

Cembrit parent company introduces new visual identity

  • 7 Apr 2016

Cembrit Holdings A/S has introduced a new visual identity, including a new website, logo and strapline to mark the beginning of a “new era” for the building materials group.

The Danish building materials group was taken over last year, and has since undertaken a strategic shift from its origins manufacturing corrugated sheets to becoming a service-orientated supplier of fibre-cement building products, specialising in façade solutions. 

Cembrit Holdings has also launched a new international identity – unifying the group’s 17 subsidiaries across Europe and focusing on supporting users of Cembrit in addition to its extensive product portfolio.

Building Better Days

Cembrit UK has announced the appointment of Thomas Heldgaard as the company’s new Managing Director, as well as three customer-facing personnel in London and North Wales. 

Thomas is an MBA qualified professional with experience in the UK construction industry. He commented: 

“I am pleased to be joining a company with such a good reputation for extra special service to British roofing and cladding traders with state of the art fibre cement products, and with a wonderful heritage in natural slate which is core to Cembrit Group’s activities. 

Additionally, for the first time in its history Cembrit has a unified identity and communication strategy across Europe, and I’m really looking forward to transmitting what this represents to our many customers and partners in the UK. 

Our new brand strapline, Building Better Days, captures the emphasis on service in our approach to the market as well as our understanding of the human element of the design, construction and use of the buildings for which Cembrit products are supplied. The change of presentation signals investment in staff and resources such as our Normanton depot and new website.”

Cembrit will also be opening a larger branch in Normanton, West Yorkshire. Already Cembrit’s key location for cladding and corrugated sheeting, the outlet will see the investment targeting an increased emphasis on its natural slate offering.

Contact:

Cembrit Ltd Head Office
Studio 39
Thames Innovation Centre,
2 Veridion Way
Erith
Kent DA18 4AL

Tel: 0208 320 1184
Email: [email protected]
Fax: 0208 310 4803
Credit control: 0208 320 1187

Visit Cembrit's website

Follow @CembritUK

Leave a Reply

Latest news

BMI

BMI work sees seven eco-friendly roofs improve health in Hattersley

As part of its own contribution to improving air quality, NHS Property Services chose to replace the roof of the Hattersley Health Centre in Hyde, Greater Manchester, with the help of BMI.

Posted in Articles, Building Industry News, Building Products & Structures, Case Studies, Health & Safety, Posts, Restoration & Refurbishment, Retrofit & Renovation, Roofs, Sustainability & Energy Efficiency

ASSA ABLOY

ASSA ABLOY Project Specification Group stresses importance of safety over cost this Fire Door Safety Week

Project Specification Group, a unit of ASSA ABLOY Opening Solutions UK & Ireland, says the drive to reduce cost must not be allowed to compromise the safety performance of a building, ahead of Fire Door Safety Week.

Posted in Access Control & Door Entry Systems, Articles, Building Industry Events, Building Industry News, Building Products & Structures, Building Regulations & Accreditations, Doors, Exhibitions and Conferences, Health & Safety, Security and Fire Protection, Seminars

Aggreko
Gilberts Blackpool

A breath of fresh air in new airport terminal with Gilberts

How do you ensure a fresh, comfortable environment in an internal space the size of 11 football pitches, which can accommodate the transfer of up to 55 million people a year? Gilberts Blackpool have the answer…

Posted in Air Conditioning, Articles, Building Industry News, Building Services, Case Studies, Heating, Ventilation and Air Conditioning - HVAC, Restoration & Refurbishment, Retrofit & Renovation