Crown Paints has been working on adding colour to people’s lives lately by investing in its local communities through a number of donations.
Crown regularly makes contributions to community causes and also donates paint to charities and communities via Nimtech, a social enterprise based at its Darwen HQ which aims to reduce waste and promotes recycling.
Recently, Crown provided upwards of 20 cans of Crown Paints products to Colour Your City, an organisation which uses colour to transform urban space and improve wellbeing. The donation was used to help create a striking redesign of Room 2 at The Cause in Tottenham, a nightclub and cultural events space.
By combining black paint from Crown with UV paint, a new and radically-altered experience was created. The CAD and gaming-inspired redesign was led by artist Antonis Papamichael, as part of a new initiative from Colour Your City called ART WORXX, which aims to maximise the creative potential of spaces, provide opportunities for multi-disciplinary collaboration and support artist development.
In addition, Crown also recently donated around 50 litres of Sandtex paint in various colours to artist Andy Pea, part of the Kingston Art Group, for his work on the Hull City Council initiative to brighten up the Chanterlands Avenue railway bridge.
Once selected as the artist, Andy worked with Thoresby Primary School to design the mural – eventually deciding on turning the bridge into an open air gallery consisting of different themes and painting styles, with each wall being treated as an individual canvas to create discussion amongst the public.
Crown also helped to add some colour to the lives of prisoners through supplying HMP Preston with 130 cans of various types of paint, including Crown Trade Acrylic Eggshell and Crown Trade Matt Vinyl Emulsion, which were used as part of the establishment’s rehabilitation programme. The programme is run by the prison’s Education Department, with the aim of helping prisoners to gain skills in painting and decorating to help prevent reoffending upon release.
David Bowker, managing director at NIMTECH, commented: “NIMTECH provides Crown Paints with a way of using otherwise redundant paint for great causes, which often benefit communities as shown in these recent examples: helping a space live up to its full potential, brightening up railway bridge or helping to prevent reoffending amongst prisoners. It’s great to see this paint being used to benefit those who need it, while also reducing Crown’s environmental impact and improving its sustainability credentials.”
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