MRA

Freefoam shortlisted for Construction Marketing Award

  • 23 Oct 2019

Leading roofline manufacturer Freefoam has reached the finals of this year’s Construction Marketing Awards (CMAs), with its highly successful ‘Helping Customers Grow’ campaign.

Freefoam’s integrated campaign was devised and implemented by MRA Marketing, working in close partnership with digital specialist Mind Made, as well as with Freefoam.

Combining tightly synchronised PR, advertising, social media, video and direct marketing, the campaign has been shortlisted for Strategic Planning and Management in recognition of its powerful impact on Freefoam’s customer engagement and sales. 

Commenting on the nomination, Colin St John, Freefoam Commercial Director, commented: “Our campaign illustrates the effect of our complete supply chain working effectively together to grow.

“It’s rare to see this in any sector, but our stockists, installers and housebuilders have seen the power of many working closely together for the good of all.

“The ‘Helping Customers Grow’ campaign has given Freefoam customers a mouthpiece to explain in their own words how we support them. We’ve been delighted with the response so it’s great to get formal recognition too. Fingers crossed for November!”

The CMAs showcase creativity, innovation and marketing excellence in the construction sector. These prestigious awards are endorsed by the Chartered Institute of Marketing (CIM) Construction Interest Group and take place on Thursday 28th November at Hilton London Bankside.

Contact:

Freefoam Building Products,
77-83 St James Mill Road,
Northampton,
NN5 5JP
United Kingdom

Tel: 01604 591110

Visit the Freefoam website

Leave a Reply

Latest news

BMBI

Builders’ Merchants’ sales surge in September - BMBI

Sales to builders and contractors by Britain’s builders’ merchants surged in September, with sales up 8.3% compared with September last year, according to the latest Builders Merchants Building Index (BMBI) report.

Posted in Articles, Building Associations & Institutes, Building Industry News, Building Products & Structures, Building Systems, Landscaping, news, Plant, Equipment and Hire, Timber Buildings and Timber Products

Scafftag

Protect your staff with Worker ID Tags from SCAFFTAG

Worker ID tags are made for use in extreme conditions and are 100% waterproof – shop Scafftag for a wide selection of hard hat ID tags for your workers.

Posted in Articles, Building Industry News, Facility Management & Building Services, Health & Safety, Plant, Equipment and Hire, Site Preparation

ROCKWOOL

ROCKWOOL delivers specialist fire protection for Grange University Hospital

A combination of ROCKWOOL’s non-combustible stone wool insulation and certified FIREPRO® products have been specified for the Grange University Hospital in Wales.

Posted in Articles, Building Industry News, Building Products & Structures, Case Studies, Health & Safety, Insulation, Retrofit & Renovation, Security and Fire Protection, Walls

Pop Up Power Supplies

A £1bn opportunity to design schools of the future with more flexibility - Pop Up Power Supplies

The announcement of a ten-year school rebuilding programme means there is an unprecedented opportunity to adopt new approaches say Pop Up Power Supplies®.

Posted in Articles, Building Industry News, Building Services, Heating Systems, Controls and Management, Heating, Ventilation and Air Conditioning - HVAC, news, Retrofit & Renovation