Freefoam is a finalist in three of this year’s prestigious Construction Marketing Awards (CMAs), for its successful #HelpingCustomersGrow campaign.
The leading independent roofline, rainwater and cladding manufacturer has been shortlisted for Best Use of Content Marketing, Best Mid-Budget Campaign and Strategic Planning and Management.
#HelpingCustomersGrow is a tightly synchronised marketing programme of PR, advertising, social media, video and direct marketing, which illustrates the impact of Freefoam’s supply chain working effectively together to grow.
Freefoam’s campaign, working in close partnership with MRA Marketing and Mind Made, has had a massive impact on sales and
customer engagement.
Colin St John, Freefoam Commercial Director, commented: “We’re over the moon to reach the finals of the CMAs in three categories. Our campaign #HelpingCustomersGrow has captured the market’s attention by giving Freefoam customers a platform to tell their success
stories.
“It’s great to get recognition for everyone’s hard work and we’ll be keeping our fingers crossed for November.”
The CMAs showcase marketing excellence, innovation and creativity in the construction sector. These prestigious awards are endorsed by the Chartered Institute of Marketing (CIM) Construction Interest Group and the 2020 winners will be announced on Thursday 26
November.
Contact:
Freefoam Building Products,
77-83 St James Mill Road,
Northampton,
NN5 5JP
United Kingdom
Tel: 01604 591110
Last year saw the return of Keylite Roof Windows (Keylite)’s ‘Kick it with Keylite’ initiative, which challenged the UK construction industry to ‘keep it up’ for Mates in Mind.
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