Shropshire based construction marketing specialist Insynth has announced the appointment of Charlotte McCormac as its new digital content marketer.
Charlotte’s responsibility will see her create exciting content for clients, as well as search engine optimisation and implementing inbound marketing strategies.
She will also be producing blogs, eBooks and whitepapers, as well as managing social media channels.
Charlotte has recently completed her undergraduate degree at Birmingham City University, graduating in English, and will now be pursuing a master’s degree in Creative Writing to support her role with Insynth.
She has edited books for a publishing company, as well as a university newspaper, and possesses a background in retail and a history of short fiction publication.
Insynth CEO & Founder, Leigh Simpson, said the company is delighted to have ‘such a talented writer’ join the team.
“Our Clients will benefit from the production of high quality articles for their websites and marketing collateral, which we know will help them to reach their market, increase sales leads and grow their business,” he said.
Insynth Marketing Ltd is a specialist consultancy that works with companies in the construction sector to help them grow, with services designed to help businesses including architects, consultants, product manufacturers, distributors and contractors.
It delivers sales and marketing strategies using the latest technology and digital marketing expertise and as a certified HubSpot partner, Insynth adopt the inbound methodology, a holistic approach designed to align businesses’ sales and marketing approach, with the needs and challenges faced by their customers.
Packages are tailored to budget and aim to accelerate growth, sales performance and profit.
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