Stelrad summary of UK Radiator Trends

  • 18 Sep 2017

howardchapmanHoward Chapman, Buildingtalk Editor.

On 14th September I was a guest at the latest Stelrad Radiator group Editors Event held this year at Epsom Downs racecourse where Stelrad were the sponsors of a key race. Chris Harvey, Head Of Marketing at Stelrad, the top UK radiator brand, gave a useful summary of UK Radiator Trends – here are some highlights.

UK Radiator Trends

The UK radiator market can be divided into two main sectors – Contract and One Off

  • In 2016, One Off – replacement radiators sold into Private households – represented 62.6% of all radiator sales
  • The Contract market represented 37.4% of volume and consists of Private New Build, Social Housing New Build Social Housing RMI, Energy Companies and Commercial sectors

Steel Panel radiator volumes fell by 0.9% in 2016

  • All volume losses were in the Social Housing segment of the Contract Sector, now forecast to stabilise to essential replacement

Stelrad Radiator Group

A key objective for SRG is to develop sales of higher added-value Designer radiators

  • Sales volumes have increased by 46% since 2013, 72% since 2012
  • SRG’s main focus is Premium Panel radiators, such as Vita Deco and Vita Plan

Stelrad Radiator Market Summary

The UK radiator market is challenging

  • Volumes static
  • Designer/Premium Panel radiator growth is positive

Stelrad’s five business objectives continue to drive their strategy

  • In 2015, Stelrad regained brand leadership in the One Off sector
  • We successfully maintained our number one position in the Contract sector
  • New product launches over the last year are driving market expansion and share growth in the Designer radiator and Towel Warmer segments

2017 is Stelrad’s 80th year and will continue to invest for the next 80 years!


Leave a Reply

Latest news


BMI work sees seven eco-friendly roofs improve health in Hattersley

As part of its own contribution to improving air quality, NHS Property Services chose to replace the roof of the Hattersley Health Centre in Hyde, Greater Manchester, with the help of BMI.

Posted in Articles, Building Industry News, Building Products & Structures, Case Studies, Health & Safety, Posts, Restoration & Refurbishment, Retrofit & Renovation, Roofs, Sustainability & Energy Efficiency


ASSA ABLOY Project Specification Group stresses importance of safety over cost this Fire Door Safety Week

Project Specification Group, a unit of ASSA ABLOY Opening Solutions UK & Ireland, says the drive to reduce cost must not be allowed to compromise the safety performance of a building, ahead of Fire Door Safety Week.

Posted in Access Control & Door Entry Systems, Articles, Building Industry Events, Building Industry News, Building Products & Structures, Building Regulations & Accreditations, Doors, Exhibitions and Conferences, Health & Safety, Security and Fire Protection, Seminars

Gilberts Blackpool

A breath of fresh air in new airport terminal with Gilberts

How do you ensure a fresh, comfortable environment in an internal space the size of 11 football pitches, which can accommodate the transfer of up to 55 million people a year? Gilberts Blackpool have the answer…

Posted in Air Conditioning, Articles, Building Industry News, Building Services, Case Studies, Heating, Ventilation and Air Conditioning - HVAC, Restoration & Refurbishment, Retrofit & Renovation