Crown Paints unveils new Colour Insights for year ahead

  • 30 Jan 2024

Crown Paints has revealed its Colour Insights for 2024/2025 – a carefully curated selection of palettes, inspired by global trends, that will support commercial colour scheming and provide a look ahead to the future of colour.

Curated by a panel of colour and interior design experts, and inspired by macro trends spanning lifestyle, fashion, and the environment, the collection is comprised of four palettes: Community, Solutions, Pivot, and Escape.

Each palette has been designed to aid colour section and scheming for a wide range of projects, with the four themes sharing some common threads, as heritage, community and sustainability are at the heart of every one.

Kathryn Lloyd, Colour Consultant at Crown Paints and Colour Insights panellist, says:

“At Crown, we understand how powerful and transformative colour can be, which is why we’re so excited to unveil our latest Colour Insights.

“We’ve spent countless hours over the past 12 months, drawing from our collective experience as consultants, designers and specialists, to develop this collection and have found a broad range of inspiration from diverse and considered places to bring to life the concepts you see today.

“For example, the thought of using colour and design to escape to another place and another time was the key driver for the Escape palette. To be immersed in almost surreal world of colour, treasuring it and treating it as a precious luxury.

“Offbeat styling with a hint of theatrical plays a key role in this insight. Escape references the moments of letting go and escaping reality through the sensory diversions of theatre, television, or being on holiday where sights and sounds can transport you somewhere else.

“We’re so proud of the collection we’re unveiling today and can’t wait to see all the creative and unique ways design and architecture professionals bring our insights to life on their projects.”

Crown’s 2024/2025 Colour Insights are…


The Community palette is all about using colour to create joyful, invigorating spaces that bring people together.

Inspired by individuality, inclusivity and identity, the collection breathes life and excitement into any space by celebrating brave design choices, such as bold colours, high contrast, and colour blocking.   


The palette includes an almost primary red, yellow, and green, as well as hot pink for bold accents. Combined with more gentle pink and blue pastel shades and a soft warm grey to provide balance and contrast.


Showcasing how design can learn from the natural world, the Solutions palette embraces nature in all its forms, textures, and imperfections.

The palette – which takes its inspiration from re-purposing and the appreciation of the natural world – brings a broad cross section of both bold and soft tones, inspired by the accidental colour palettes often found in recycled materials.


Warm terracotta is paired with desaturated blues, greens and neutrals, alongside small accents of brighter blue and green shades, inspired by sea and river glass.


Intended to create a comforting environment, the Pivot collection is rooted in heritage and quality, aiming to act as an antidote to the contemporary fast-paced, high-consumption world.

The focus of this palette is on people, ethics, and harping back to older and better ways.


The well balanced palette blends calming, earthy tones such as tans and warm neutrals, with blue-greys and perfectly complements hand-crafted, salvaged, and reupholstered furnishings. 


Candy colours such as mint green and vibrant yellow contrast with terracotta tones in the vibrant Escape palette, evoking a sense of nostalgia and playfulness.

Inspired by colours from old holiday photographs, keepsakes and vintage movie sets, Escape is a pastel-coloured sensory getaway for interiors.


The palette feels retro and quirky, but remains modern by creating a sense of the surreal, encouraging designers to break away from the mould and let their creativity run free.

For more information, visit

Crown Trade,
PO Box 37,
Hollins Road,
BB3 0BG,
United Kingdom,

Phone 0330 0240310
Fax 01254 774414

Visit Crown Trade's website

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