Sanitaryware specialist Geberit has notably invested into expanding and updating its showroom at its Warwick head office, providing visitors with insight into the newest of the company’s products and innovations.
The investment comes after an exciting first 12 months at the Geberit head office, with the showroom securing Centre of Excellence status from the Builders Merchants Federation (BMF) and the training academy becoming CIPHE accredited.
The Centre of Excellence status means the showroom, which originally opened in March 2017, can allow Geberit to support builders’ merchants in areas including training and development, business advice and policy representation.
A series of successful product launches over the past year has resulted in the showroom’s collection going from strength to strength, acquiring additions such as the Acanto Black and Variform ranges.
Brent Hudson, Marketing and Product Management Director, commented: “The move to our new bespoke premises in Warwick just over 12 months ago has proved to be massively beneficial for the business in many respects but the showroom and training academy stand out as highlights.
“Our ambition was to create a hub that represents all that the Geberit brand stands for and give our people, partners and customers the opportunity to experience Geberit products, services and support first hand.
“The way in which the showroom has resonated amongst ourselves and visitors has exceeded all expectations. As a result, we have accelerated plans to refresh the space, to take on board both feedback from many of those who’ve used it, and to accommodate the additional products launched over the last year.
“The showroom has also been reconfigured to give Twyford products greater presence as the brand continues to grow.
“Everyone at Geberit is delighted that our facilities have been recognised by CIPHE but now also the BMF. We look forward to welcoming even more guests through the doors in the coming weeks and months.”
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