Rinnai looks at the future of digitalisation in the industry

  • 12 Sep 2018

Rinnai‘s Chris Goggin looks at the way to the future, for installers, specifiers and end-users, with an online and fully digitalised approach to trading in today’s world.

‘Digitalisation’ has massively affected the way all businesses of all sizes operate as digital technologies now largely dictate communication between installers and their customers and suppliers. It is vital that businesses embrace the opportunities of digitalisation to avoid being left behind and falling away from competitors.

Collage_Fotor_FotorWe have already seen the effects of the increasingly popular online purchasing, having sent some major names in retailing into administration. The world is now very digital, and finding the ways of employing and utilising this new digital space is key to maintaining a competitive edge within your sector.
 
The leading manufacturing companies are creating online contact points, information and support services that are fully digitalised and accessible on any device. Tailoring this information so that it is personalised to target customers, geographically and demographically, is a strong and advanced method of ensuring complete service offerings, in a streamlined and effective way.
 
Time and cost efficiency dramatically increases in talking to anyone involved in the supply chain, giving a platform to engage with manufacturers at any time of day and from any site.

For specifiers and consultants who need reliable products and information, engaging with a fully digitalised manufacturer, with integrated BIM shelf and associated sales support as a core competency, will deliver this without
question.

For end users, too, this accessibility leads to peace of mind as a digitalisation strategy aims to ensure the customer is central to company thinking and long-term goals. Competing in the new wider, and online, industry requires the most advanced, personalised and hassle-free offering to the end user in this manner is extremely important.

Finally, the use of social media makes it easy for customers to engage with you and enables you to quickly and easily put out information.

Leave a Reply

More articles

Schluter
Gilberts

Gilberts expands building services expertise

Product knowledge enhanced by practical expertise is now available to air movement specialists in the south, courtesy of changes at Gilberts Blackpool.

Posted in Air Conditioning, Articles, Building Industry News, Building Services, Heating Systems, Controls and Management, Heating, Ventilation and Air Conditioning - HVAC, Posts, Recruitment

GGF

New health and safety code of practice launched by GGF

The Glass and Glazing Federation (GGF) has announced the launch of the newly revised Code of Practice for the Safe Handling, Transportation and Site Storage of Glass.

Posted in Articles, Building Associations & Institutes, Building Industry Events, Building Industry News, Building Products & Structures, Exhibitions and Conferences, Glass, Glazing, Health & Safety, Posts, Publications, Training

Kestrel

Kestrel team braves the elements for charity golf day

Wind and rain didn’t dampen the spirits at Kestrel’s recent golf day, as they teed off for three children’s charities.

Posted in Articles, Building Industry Events, Building Industry News, Building Products & Structures, Charity work, Drainage, Guttering, Soffits & Fascias, Fascias, Posts, Roofs, Walls