Marketing

08 October 2024

Purplex: Revolutionising the way business is marketed

Posted on by Max Banner

Andrew Scott, MD and founder of leading full service marketing agency, Purplex Marketing, highlights a modern marketing trend which effectively allows construction businesses to effectively reach new customers…

Insight Data

20 September 2024

Insight Data set to serve up recipe for sales success at UK Construction Week

Posted on by Max Banner

Insight Data is set to cause a stir at UK Construction Week this October by offering guests a menu of solutions designed to achieve improved sales and marketing results.

ADSA

17 September 2024

ADSA Podcast Deep Dives into Media and Marketing

Posted on by Max Banner

A new episode of the Automatic Door Suppliers Association podcast delves into the evolving nature of trade press in the architectural and building products industry.

WindowBASE

09 August 2024

WindowBASE: Surge in direct marketing spend as consumer confidence grows

Posted on by Max Banner

According to the latest IPA Bellwether Report, UK companies increased their marketing budgets at the highest rate since 2014, with direct marketing one of the strongest growth areas, behind events. “Budgets for direct marketing have increased for the past six quarters, as companies aim to target prospects more precisely, and this trend looks set to continue,” comments Mike Rigby, Managing Director of trade database supplier WindowBASE.

Ascot Group

20 April 2023

Ascot Group reaches milestone on 100 employees

Posted on by Max Banner

The Ascot Group, a marketing services group that serves the construction and building products industry, is celebrating a major milestone after reaching 100 employees.

Insight Data

20 March 2023

Insight Data report yearly increase in aluminium fabricators

Posted on by Max Banner

Insight Data, the leading provider of fenestration and construction data, have reported a year-on-year rise in the number of aluminium fabricators across the UK.

Insight Data

16 January 2023

Insight Data: Why real-time data is key in 2023

Posted on by Max Banner

Construction companies need to have strong marketing plans. The best solution to any marketing issues may have comes in the shape of Insight Data.

16 November 2022

Insight Data: Using data to capitalise on direct mail campaigns

Posted on by Max Banner

Insight Data’s Operations Manager, Alex Tremlett, discusses the true power of combining a marketing technique that often gets left out of sales and marketing strategies with a winning data list.

GGF

29 March 2021

GGF launches new Digital Marketing Toolkit for Members

Posted on by Max Banner

The GGF announces the launch of its new Digital Marketing Toolkit, which will help GGF Members promote their businesses using the latest digital technology.

GGF

07 September 2020

GGF ‘Stay Safe Campaign’ going strong

Posted on by Max Banner

It is just over six weeks since the Glass and Glazing Federation (GGF) launched the ‘Stay Safe with MyGlazing’ campaign to help rebuild consumer confidence; the results so far are extremely encouraging